Mochila

Content Syndicator Uses Twistage to Power Video Offering

Overview

Mochila is the world's only marketplace for syndicated online content, providing articles, photos and videos to publishers all over the world. Their content is vast, covering such facets as national and international news, health, sports, science, tech and more, and they provide content from some of the world's leading sources.

With so much content to offer, Mochila needed a powerful, stable and easy-to-use system to aggregate and distribute their video. Mochila was able to incorporate video into their existing applications, which had previously worked with articles and photos. Moreover, video has been incorporated in such a way that it's largely a "hands-free" operation. While videos can be published through a web interface, they are primarily ingested from Mochila member sites programmatically. Mochila also monetizes the content they redistribute, serving ads into their skinned Twistage player.

"When I think about it as comparing it to other groups, Twistage is a Navy Seal team... they've been extremely responsive and accommodating to our needs as a partner."

Benjamin Chen
Chairman and CEO, Mochila